Broadcaster of Experiences since 2011

The technological component of BaladoDiscovery was developed for the most part by students (and ex-students) in computer science at the University of Sherbrooke (in Quebec) in 2011. The platform continued to be reviewed and improved by them throughout over time. 

These talents brought together have been…

• Precursors of the first network of guided tours on mobile application bringing together the offers of multiple organizations on the same platform (2011).

• Developers of the first interface allowing multiple organizations to manage their guided tours 100% independently (2011).

• Developers of the first app offering an offline option to pre-load many guides from different agencies into one app (2011).

In addition to the visibility and easy access to visit experiences (both online and offline) offered by the BaladoDiscovery network, visitors get a free mobile application that only recommends quality content (filtered), free of unwanted advertising, without any account to create when using it and without any additional payment to make to access the platform’s most popular utilities.

The original idea comes from Gérald Gilbert, who still plays a leading role in BaladoDécouverte. This ex-filmmaker participating in the show La Course Destination-Monde on Radio-Canada also indicates that he felt the infancy of a first concept of guided tours on cell phones during one of his shoots in Africa, a few years before. the arrival of the first iPhone. An inventor in his spare time during his youth, this documentary filmmaker was sensitive to humanitarian causes through four series of reports produced in around thirty countries. Several of his achievements have earned him honorary distinctions (notably from UNESCO, the Center for Research for International Development, the International Council for Social Action and the University of Moncton). His atypical career is also no stranger to the original idea of BaladoDécouverte which originated in Senegal, which was to materialize a few years later, becoming the first network of guided tours on a mobile application on the market and, today, the network of guided tours renowned as being the most accessible in the world (real-life experiences offered online, offline, with or without an app, offering moderator-approved content). BaladoDiscovery is also the largest network of self-guided tours on a mobile app in Canada.

The BaladoDécouverte (BaladoDiscovery) platform is registered with the Canadian Intellectual Property Office. It received government assistance from the Canada Interactive Fund at start-up in 2011 and has been self-financing ever since.

All the guided tours of Canada offered on BaladoDiscovery are free, with the exception of entrance fees for specific visits to museums (the BaladoDiscovery Museum package).

Originally, BaladoDiscovery was launched by the organization L’Aire de jeu inc., financially supported by the Government of Canada (Canada Interactive Fund), according to a concept recognized as being unifying, accessible and unique in several respects from 2011.